Optimising webshop conversion: where most sales are lost
Traffic is expensive — and useless if the shop does not sell. We show the most common conversion killers and how to fix them.
The invisible revenue loss
Most shops lose sales not at the product but on the way to checkout: too many steps, missing payment methods, unclear shipping costs.
Every extra click costs conversion.
The most common conversion killers
Slow load times, forced account creation, hidden costs, missing trust (no reviews, no imprint) and a checkout that breaks on mobile.
What Circle checks
We analyse the entire purchase path, identify drop-off points and optimise technology, trust signals and checkout specifically.
FAQ
First improvements are often measurable immediately because they act on existing traffic — you need no extra visitors.
Usually the checkout and load time. Where exactly is shown by analysing your shop.