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Candlicandli.de ↗

Candli: Founding, brand & online shop from one hand.

Handmade gemstone and scented candles: from name and logo to all packaging and the online shop candli.de — including founding advice.

  • Name, logo, labels, stickers & cards
  • Online shop candli.de & Etsy shop
  • Payments, shipping, tracking & ad video

A project of LZ Beteiligungs UG (haftungsbeschränkt)

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Collage: candli online shop on desktop and three smartphones▦ View 4 images
candli.de online shop · desktop & smartphone
16
services by Circle
2
sales channels (shop & Etsy)
Complete
from founding to operation
until 2025
printing & production on own machines
Insights

What the result looks like

candli.de home page with gemstone candles
Home page
Gemstone candles category page with filters
Gemstone candles category
Product page of a scented candle with scent selection and PayPal
Product page
Motion

Spots & videos

Ad for Instagram & TikTok · 0:13
In a nutshell

Challenge, solution, result

01

Challenge

An idea, but no company yet: legal form, name, brand and sales had to be built from scratch.

02

Solution

Founding advice, name and logo, all packaging, labels, stickers and cards — designed from the founder’s ideas, printed on our own machines — plus online shop, Etsy shop, payments, shipping and tracking.

03

Result

A finished brand with its own online shop and Etsy shop, continuously supported by Circle.

Services

What Circle contributed

Studio + Lab — marketing & digitalisation from one hand.

Business Setup & Founding 5

  • Naming & start-up consulting (legal form, insurance, business registration, tax-advisor contacts)
  • Etsy shop “CandliStore” set up and designed
  • PayPal set up
  • DHL business account (EKP) negotiated, organised and set up
  • DATEV Unternehmen online & GetMyInvoices for incoming & outgoing invoices

Graphic Design 3

  • Logo design — the founder’s ideas, designed by Circle
  • Complete brand look: packaging, candle labels, stickers and cards
  • Printing and production of stickers & cards on our own machines (until August 2025)

Software, Apps & Web 2

  • Online shop candli.de
  • Automations: automatic invoices, delivery notes & DHL labels

Marketing & Strategy 2

  • Tracking with Google Analytics & Google Tag Manager
  • Marketing

Content & Photo/Video 2

  • Ad video for Instagram & TikTok
  • Product & brand photography

Hosting & Operations 2

  • Shop hosting & ongoing maintenance
  • Domain & email hosting
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Software for car rental companies.

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