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simplii RENTHolding · REGION10 GROUP

simplii RENT: Car subscription platform for business customers.

Website and ordering flow for the simplii car subscription — built on the trafe website add-on: same platform, own brand.

  • Vehicle search, subscription configurator & customer account
  • Runs on the trafe website add-on (SaaS)
  • Social spots for Instagram & TikTok
Runs on trafe →
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Collage: simplii.de on desktop and two smartphones▦ View 6 images
simplii.de · desktop & smartphone
6
services by Circle
trafe
as technical foundation (SaaS)
6
portrait social spots
5
page types designed
Insights

What the result looks like

simplii.de home page: car subscription for businesses
Home page
Subscription vehicles with filters, net/gross toggle and monthly rates
Vehicle search with filters
Vehicle page with subscription terms, inclusions and pick-up & delivery service
Vehicle page with subscription terms
Motion

Spots & videos

Social spot: Audi R8 · 0:20
AI spot: Audi R8 Spyder (Adobe AI) · 0:13
Instagram reel: vehicle showcase with data overlays · 0:27
Social spot: Audi RS6 · 0:20
Social spot: Audi RS3 · 0:18
Social spot: Ferrari · 0:13
In a nutshell

Challenge, solution, result

01

Challenge

A car subscription for businesses needs more than a website: vehicles, prices, availability and orders must always be right.

02

Solution

simplii.de runs on the trafe website add-on; on top, Circle built the brand, design and ordering flow.

03

Result

Its own brand presence with vehicle search, subscription configurator and customer account — the data comes straight from the rental software.

Starting point

simplii RENT offers business customers a car subscription. It needed a presence that carries the brand — and an ordering flow that works from the first click to the order, without building its own platform from scratch.

Three smartphone views of simplii.de
Smartphone: home, vehicles, quick search

trafe as the foundation

Instead of building its own platform, simplii.de runs on the trafe website add-on: vehicles, prices, availability and customer accounts come straight from the rental software. On top, Circle designed the simplii brand — home page, vehicle search with filters, vehicle page with subscription terms and contact, on desktop and smartphone.

Spots for social media

For Instagram and TikTok, Circle produced portrait spots, including for the Audi R8, Audi RS6, Audi RS3 and Ferrari — plus a reel with vehicle data overlays and an Audi R8 Spyder spot created with Adobe AI.

simplii.de contact page
Contact
Services

What Circle contributed

Studio + Lab — marketing & digitalisation from one hand.

Software, Apps & Web 3

  • Website & car subscription platform simplii.de — built on the trafe website add-on (SaaS)
  • UI/UX design: home page, vehicle search with filters, vehicle page with subscription terms, contact
  • Ordering flow with customer account, net/gross toggle and pick-up & delivery service

Graphic Design 1

  • Brand & look of the simplii family

Content & Photo/Video 1

  • Portrait social spots: Audi R8, Audi RS6, Audi RS3, Ferrari

Marketing & Strategy 1

  • Online marketing
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